CASE STUDIES
How does dementia impact a family’s finances?
Discovery research to inform product/market fit. The outcome was feature recommendations, personas, and journey maps.
How might we empower senior adults with greater independence?
A service design project focused on empowering senior adults with greater independence and resiliency. The result was two insight-driven service proposals.
How might we make dealing medical bills a little easier?
Research and design of a mobile app to help those struggling with the burden of medical bills. The outcome was a primary persona, experience map, design system, and a launched MVP.
simplifying the complex
Service Blueprint
A comprehensive map of the interactions between front end and back end players in a financial services team.
Process Map
A map outlining an improved design and review process for cross-functional teams.